The Entrepreneurial Myth in MLM

The E-Myth is written by Michael Gerber. This book comes
highly recommended by Robert Kiyosaki. It will tell you why
most Small Businesses Don't Work and What to Do About it.

Read it if you have the time, if not, all you need to do is
to read on. I will tell you how just one piece of
information alone in this book has helped me in my MLM
business. On hindsight, it actually helps me to understand
most businesses.

I have learnt this...

Save-Your-Self-Time-Money-Energy.

Did you see S.Y.S.T.E.M?

Anyone who tries to run a business, any business whether if
it is MLM or not, without a system will run himself to the
ground.

Ask any successful business owner. They will tell you that a
good idea or product alone does not constitute a good
Business.

Any MLM business without a system ends up in chaos -
unmanageable, unpredictable, and unrewarding.

The product, the compensation plan and the company are
important for your consideration but aren't nearly as
important as the SYSTEM you are using to build a business
with the company.

Any restaurant will always have a better burger. But why
does McDonald's sell more burger than most restaurants
combined?

IT'S ALL IN THEIR SYSTEM!

This same principle can be applied to almost any business in
any industry. The person with a superior system, will always
make more money than the person with a superior product, but
a weaker system.

So before you join any MLM company you should always make
sure you join with an upline group that has all the systems
in place.

Joining an upline group with a System can help you keep more
people in your downline than dropping out because now these
people have a system they can plug into immediately.

They can break even faster, make a profit faster, thus
motivating them to stay in your group longer.

And your cash flow will steadily rise!

Almost 90% of the people in MLM today are part-timers. And
most are probably too busy these days to create a System on
their own.

It make sense to simply plug into a system and make sure
that everyone you sponsor does the same.

An exceptional System take care of the following
processes...

Process 1. Marketing - Generate many Prospects.
Process 2. Prospecting - Qualify the Prospects.
Process 3. Follow-Up - Educate the Prospects.
Process 4. Closing - Convert the Prospects to Distributors.
Process 5. Training - Equip the Distributors.

The success of your MLM business is about following the
above processes and repeating them on an on-going basis.

The primary purpose of the System is to help you get the
business to work, but without you eventually.

You can own your MLM business, and still be free of it. You
can spend time doing the work you love to do rather than the
work you have to do.